Text Link Ads Responding to the PageRank Crisis?

A couple of days ago, a close friend of mine received an e-mail from Text Link Ads, talking about some changes they have made to their much aligned paid text link service.

In looking over the e-mail and the new plugin code, it looks like they have now turned to javascript to help mask the paid service. Other changes include the ability to name the plugin what you want (Google knows the function tla_ads is for paid links), and some suggestions on how to best setup your Text Link Ads section of your website.

Here is the e-mail that my friend received:

Thank you for your participation in our program. It is time again to update the TLA code you are using on your site and we also have some tips on how you can sell more ads and keep existing advertisers longer! By following the tips below you will make more money with our program.

  • Update your code today! Please login to your account and grab the newest version of our ad code and replace your current ad code. We have made improvements to our ad serving and updating your code will ensure top performance.
  • Our advertisers don’t like ad blocks that are titled “Sponsored Links” “Advertisements” “TLA” “Text Link Ads” etc. They prefer no heading but if you do use a heading please consider using an image not text and consider using something like “Recommended Sites”.
  • If you are using a “your link here” or “advertise here” “Text Link Ads” or “TLA Links”, link that links back to your listing at Text-Link-Ads.com remove it.
  • If you currently have zero ads sold please note that single page ads sell better than site wide ads.

By doing these simple updates your site will make more money with us over time. Thanks again!

If you are still using Text Link Ads on your website, I recommend updating your WordPress plugin to version 3.0.6 and also making sure you are using the most current version of the affiliate banner (though you won’t be able to “mask” your affiliate link once you do this).

  • This whole PageRank, paid link thing is just terrible. I’m not sure if this is going to be the end of paid links or the end of Google’s reign. I do know that it is upsetting an incredibly large amount of bloggers and I don’t see them calming down any time soon.

  • I received this mail too recently. Guess i will have to follow it if i want to escape punishment from google.

  • Well, Google also will be seeing this. Its not possible to escape Google unless there is some competition for it.